Pinterest Monthly Content
 
Pins on pins on pins on pins. IKEA USA wanted a strong social strategy that generated more outbound clicks and impressions. Our solution was to have an audience-first, mobile-minded, trend-rooted, cohesively-branded Pinterest campaign with strong call-to-actions and headlines guided in brevity (with some winks and wit tossed in).

AD: Jeremy Nguyen & Elaine Knox
CD: Bonnie Rohan
Social Strategy: Sarah Walsh

Agency: Karma Agency; Now Material

Results: 46,130 Followers gained | 1,850,417 Impressions | 4,073 outbound clicks